Outcome-Focused
Headline
Address the pain or desire
your audience has in one line.
Instantly communicate what the event is and why it matters right now. Include event time/date & format.
SAVE MY SPOT
Why This Event Exists
Benefit 1
The problem or challenge this event addresses
Benefit 2
Why this topic matters now,
What attendees are likely struggling with today
Benefit 3
What will be different after attending
Optional: Intro Video or Trailer
The video should be under 2 minutes
Give an idea of the content and instructor style
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Testimonials
Social proof makes signing up feel less risky.
The best testimonials have specific results or relatable stories. We recommend 3 testimonials.
Optionally include: screenshots, video clips
Daniel M.

Meet Your Instructor / Host
Build trust and showcase your expertise by including:
Photo and name of the instructor(s)
Why they’re qualified to guide members
Credentials, experience, or personal success story. Aka - answer “why should I trust you?”
Optional: Featured recognitions, awards, or media mentions
What You'll Learn/Experience
Key topics, themes, or takeaways
Skills, insights, or clarity attendees will gain
Any live elements if applicable (Q&A, coaching, interaction)
What makes this event different from watching a recording or free content
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Edit this question list to match your audience.
Is this live or recorded?
Will there be a replay?
What if I can’t attend live?
Final CTA for people who scroll all the way
Short reminder of the main outcome and event date/time reminder
Save My Spot!